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Two other places that are often overlooked when it comes
to keywords are your graphic <alt> tags and in your
page names. Alt tags are where web designers write a short
description of pictures used on the pages. This is done
as a convenience for those who surf the Web with graphics
turned off. Make sure you include your most important
keywords inside these tags, as search engines will look
at them and some do use it when deciding ranking.
Use your keyword phrases in your page names. For example:
If one of my key phrases was haircuts for kids, one of
my page names should be haircutsforkids.htm
One more note: If you haven't purchased a domain yet it's
best to buy one that includes one of your keywords for
higher relevancy. For example if you sold jewelry and
your company name was "Blaise & Company "
you'd be better off to buy BlaiseJewelry.com than just
blaiseandcompany.com The search engines like domains with
keywords in them and besides, it's a better description
of what you do.
Remember, keywords aren't a magical solution, but if you
put some thought into it, and include them in as many
places as possible of your site, you'll find you get a
much better ranking than if you hadn't given it any thought
at all. When it comes to the search engine wars every
little bit counts.
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Merle's Cyber Promotions
- http://www.mcpromotions.com/
"Creating Visibility Online for Small Businesses"
Subscribe to MC Promotions Press by sending
mailto:subscribe@mcpromotions.com New Service just added
"Get Ready to Market Package" For details go
to http://www.mcpromotions.com/getreadytomarket.htm
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by MC Promotions send mailto mcservices-ar@automagical.net
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| Granite Web Design
offers industry standard, cutting-edge techniques
in web page keyword/phrase optimization for search
engines spiders and directory engines. |
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